Home Entertainment Dolly Parton and NBCUniversal Staff To Promote 2024 Paris Olympics With Queen Classics   – Deadline

Dolly Parton and NBCUniversal Staff To Promote 2024 Paris Olympics With Queen Classics   – Deadline

Dolly Parton and NBCUniversal Staff To Promote 2024 Paris Olympics With Queen Classics   – Deadline


Subsequent 12 months at the moment, the 2024 Summer time Olympic Video games shall be held in Paris. NBCUniversal has the protection rights, and it’s revving up consciousness in a collaboration with world icon Dolly Parton’s new video.

“We Are The Champions/We Will Rock You” is a canopy of the well-known rock anthems by Queen that’s featured on Parton’s upcoming album, Rockstar. The recording was impressed by Parton’s 2022 induction into the Rock & Roll Corridor of Fame. The album is ready for world launch on Nov. 17.

Numerous lengths of the video are debuting right now throughout NBCUniversal’s array of platforms.

“I really like the Olympics! I do my greatest to plan my schedule to observe as a lot of it as I presumably can,” stated Parton. “I tape it simply in case I miss the reside motion on a sure day and watch it again as quickly as potential. I snicker, I cry, I scream. There aren’t any losers within the Olympics, as they’ve all spent a lifetime getting ready. However I rejoice with those that go away with the gold, silver, and bronze medals.”

“Dolly Parton is an American Icon whose recognition and recognition throughout generations is unmatched,” stated Jenny Storms, CMO, Leisure and Sports activities, NBCUniversal. “She can also be a detailed member of the NBCUniversal household, an Olympic super-fan, and has a brand new model of two of the best sports activities anthems of all time. So, she was the proper option to get America enthusiastic about Staff USA and subsequent summer time’s Paris Olympics.”

Olympians and groups featured within the video embody Simone Biles, Suni Lee, Sydney McLaughlin-Levrone, Noah Lyles, Katie Ledecky, the ladies’s soccer workforce, males’s and ladies’s basketball groups, and a bunch of worldwide athletes.

The video additionally options Parton performing in entrance of the Eiffel Tower and concludes together with her surrounded by followers in a full stadium all singing “We Are The Champions” till it crescendos and transitions into “We Will Rock You.”

NBCU could have a one-year-out marketing campaign on Aug. 28 to advertise its protection of the Paris 2024 Paralympic Video games, with particulars to be launched subsequent month.

The 2024 Paris Olympics and Paralympics shall be introduced throughout the networks of NBCUniversal and Peacock in the summertime of 2024. NBCUniversal owns the U.S. media rights to the Olympic Video games by means of 2032, that are scheduled for Paris (2024), Milan Cortina (2026), Los Angeles (2028) and Brisbane (2032). The host metropolis for the 2030 Winter Olympics has not been chosen. NBCUniversal’s protection of the Paris Paralympics runs Aug. 28 – Sept. 8, 2024.



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